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Strategic and Tactical Giving – Part 2: Hans Brinker with His Finger in the Dike

Strategic and Tactical Giving – Part 2: Hans Brinker with His Finger in the Dike

by Eddie Thompson | Jul 31, 2012 | Charitable Estate Planning

NOTE: While Strategic and Tactical Giving – Part 1 defines and contrasts the different two approaches to planning, this article (Part 2) defines and contrasts the two types of gifts — i.e. strategic and tactical gifts. In the novel, The Silver Skates by Mary Mapes...
STRATEGIC AND TACTICAL PLANNING — PART 1: The Fundraising Approach

STRATEGIC AND TACTICAL PLANNING — PART 1: The Fundraising Approach

by Eddie Thompson | Jul 10, 2012 | Donor Communications

The language of classic planning and decision-making can be a bit confusing. What is, after all, the real difference between strategic, tactical, and operational planning? How does institutional doctrine differ from institutional policy? Most importantly, how can...
Two Kinds of Materialism; Strategic Acquirers Hiding in our Midst

Two Kinds of Materialism; Strategic Acquirers Hiding in our Midst

by Eddie Thompson | Apr 15, 2012 | Donor Communications

I first got to know Mary at a college I attended. I was a graduate student, and she was the registrar and gatekeeper to all things regarding my fees and class schedule. Mary seemed to be a nice enough person — neatly dressed, very proper, but one who took a...
Fundraising and the Art of Listening; Discovering Unspoken Concerns that Hinder Giving Decisions

Fundraising and the Art of Listening; Discovering Unspoken Concerns that Hinder Giving Decisions

by Eddie Thompson | Mar 21, 2012 | Donor Communications

As part-owner in a company that recruits fundraising executives, I have had a lot of conversations with organizations and foundation leaders about “the ideal candidate.” Some of the typical skill-set requirements used to filter through applicants are: They must have a...
Understanding and Upgrading Habitual Donors

Understanding and Upgrading Habitual Donors

by Eddie Thompson | Jan 24, 2012 | Donor Communications

Three fourths of all donors give by habit, some with the rhythm and regularity of piano teacher’s metronome. Tick, tock, tick, tock — same time, same amount, same method, same organizations. Other equally habitual donors manage their giving with a systematic approach...
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