by Eddie Thompson | Jul 25, 2014 | Donor Communications
A couple of years ago I published two articles on strategic and tactical planning and continue to be surprised at how those posts from 2012 continue to show up on the list of top reads. So here’s one more thought about the strategy-tactic idea and how it relates to...
by Eddie Thompson | Jan 16, 2014 | Donor Communications
What you as a nonprofit executive do in December and January each year is a “tell”—that is, it reveals a lot about your (or your institution’s) fund-development mentality. Are you a year-end closer or a springtime cultivator? Most nonprofits spend enormous an amount...
by Eddie Thompson | Dec 10, 2013 | Donor Communications
The story of the elephant and the six blind men has been told in one form or another since the early fifth century B.C. and has been used to illustrate everything from religious toleration to team synergy. Here’s my application to donor relations and organizational...
by Eddie Thompson | Nov 25, 2013 | Charitable Estate Planning, Donor Communications
Charles Schultz and I go back a long way. I remember my first training event with Charles, Artie, and Carol in a very small room in Camarillo, CA. Many years have passed, but I remember being impressed with Charles and his vision for planned giving software. He had...
by Eddie Thompson | Nov 6, 2013 | Donor Communications
I love to fly, and I love relating to donors. Consequently, I can’t help but think about the two in the same context. Fundraising is a lot like piloting my Cirrus SR22 Turbo, and flying my Cirrus is a lot like fundraising. There is an aspect of every conversation with...
by Eddie Thompson | Sep 13, 2013 | Donor Communications
Two donor appointments early on in my career showed me then (and remind me now) how donor relations is a never-ending learning experience. With both experiences, I made some very wrong assumptions about what those two donors wanted and needed to hear. In retrospect,...