Russell James: New Study Findings Revealed at ACGA!

Russell James, J.D., Ph.D., CFP®, Professor of Charitable Financial Planning at Texas Tech University, released new results from a fundraising analysis of 1 million nonprofit tax returns.  

These new findings – given both the magnitude of the results and their comprehensive nature including over a million nonprofit tax returns – are important.  Russell will continue to work with this new source of data from nonprofit tax returns; as it promises to continue providing new insights – or conclusive proof of old insights – into what works in fundraising.  

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